Apparel, bags and boxes, camping and more, canoes, float tubes, frames, helmets, inflatables, kids gear, life jackets, oars, paddles, pumps, repair, roof racks, safety and rescue, sprayskirts and covers, straps, videos and books, wholesaler, manufacturer and distributor. Established in 1972, today, we are still putting into practice my original, perhaps somewhat naive, belief that a business enterprise can provide purpose and enjoyment in our lives, rather than just a way of making money. Our purpose is to treat you, the customer, in the way we like to be treated. In many ways our company feels to us like a family, and we hope that you, too, get a bit of this feeling when doing business with us.